Category Archives: Corporate Branding

Corporate branding and the identity of your company across all spectrums.

Content Marketing vs Interruptive Marketing Part 4

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Content Marketing vs Interruptive Marketing Interruptive marketing annoys more than it helps Interruptive marketing still exists online for those who can afford it. Since most people do not go online to click ads, online advertising should only be done when … Continue reading

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Content Marketing vs Mass Marketing Part 3

Content Marketing vs Mass Marketing People Have Learned To Tune Out Mass Marketing Content marketing of the 21st century is quickly turning into something much different than the marketing of the previous century. In the 20th century not much attention … Continue reading

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Inbound Marketing & Big Media Advertising Part 2

Inbound Marketing & Big Media Advertising Big media advertising is expensive and high risk One of the traps that many start-ups have fallen into has been to set aside a budget for traditional media advertising. This budget can be drained … Continue reading

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Value Based Customer Service

Value Based Customer Service It has been said that the airlines are one of the primary examples of value based pricing. They have convinced the public that if the person next to them is flying for much less than they … Continue reading

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Content Marketing – Distributing Content

Distributing Content Content marketing is unique from paid advertising in the sense that the intent is for followers to find you more than you chasing them. This concept is changing views about distribution in many ways. Instead of mass producing … Continue reading

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Your Business Brand and Social Media

Your Business Brand and Social Media Social media has come a long way from the early days of sharing pictures and reconnecting with long lost friends. It has become a mainstay of the modern web and integral part of our … Continue reading

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Content Marketing : Crafting Cross Promotional Content

Content Marketing : Crafting Cross Promotional Content Teamwork is how entrepreneurs with shared visions can make big things happen. You don’t necessarily need to partner with businesses in your same industry. As long as your content connects with their content in some … Continue reading

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Content Marketing Providing Useful Solutions

Content Marketing : Providing Useful Solutions Your job as a thought leader is to pinpoint problems and offer time saving or money saving solutions. Around that core dimension you can add a wide variety of elements to your storytelling. Bloggers … Continue reading

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Content Marketing – Thought Leadership

Content Marketing – Thought Leadership The core objective that determines whether or not content marketing will be worth the enormous amount of time and effort is thought leadership. Are you able to become a thought leader in your field or are … Continue reading

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10 Good Business Blogging Tips

10 Good Business Blogging Tips Top 10 List of To Do’s for Business Blogging Business blogging is changing. Some old rules no longer work; some new rules take over. If you’re smart, you’ll trash the old ones and incorporate the … Continue reading

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