OTR Web Solutions

SEO Updates & Reporting

Webpage Analytics

Every webpage must have purpose, a reason for its existence and a "call to action" within the page.

Once the search engine optimization has been completed and the reader can search for and find your particular web page that aspect of the Organic SEO service has been effectively accomplished. From there we need to determine if the reader stayed or bounced away from your webpage. We can do A/B testing of landing pages to establish their effectiveness and verify if the reader followed the call to action for the page.

Tracking and Reporting of the actions or paths taken of your web visitors is vital to the effectiveness of your website. There is little value in a reader coming to your webpage if nothing is accomplished once they get there. It is the conversion factor that is paramount. Written reports can be delivered to your business weekly, monthly or quarterly depending on your requirements.

Search Engine Optimization Updates

Key Words and Key Phrases are subject to change over time and continuing research into effective website copy must be an ongoing task of your SEO Firm. Landing pages for specific purposes or from distinct platforms such as Social Media, Organic Search or Print Advertising all will have differing individual impact and results. Converting your site visitor to a specific goal is the ultimate end result of SEO and Analytics.

Website Development is a team effort … OTR Web Solutions Inc – Contact Now